Bachelor of Business Administration (BBA)
The Bachelor of Business Administration or BBA is a three year professional undergraduate programme in Business Management. The unique feature of this programme is that it is integrated with Business Analytics, offered in association with the Institute of Analytics. The BBA Programme provides students with the knowledge and skills in business and management. The programme is designed to train students effectively in management education and communication skills which will further hone entrepreneurship skills. The methodology involves training through practical experience in the form of case studies, projects, presentations, industrial visits and interaction with experts from the industry. This programme is a blend of theoretical inputs, practical exercises and internship training.Bachelor of Business Administration - B.B.A
Major Core Courses
- Accounting for Managers
- Management Concepts
- Cost Accounting
- Marketing Management
- Human Resource Management
- Ethics ,Governance and Sustainability
- Financial Markets and Services
- Retail Management
- Workforce Behaviour
- Introduction to Financial Management
- Service Marketing
- Business Etiquette and Presentation Skills
- Performance Management
- Business Taxation
- New Venture Management
- Leadership and Team Management
- Industrial Relations Management
- Total Quality Management
- Global Business Management
- Project Management
Allied Core Courses
- Economic Applications for Managers
- Business and its Legal Environment
- Business Automation
- Quantitative Techniques for Decision Making
Major Elective Courses
- Training and Development
- Change Management
- Product and Brand Management
- Customer Relationship Management
- Family Business Management
Inter Disciplinary Core Course
- Compensation Management
- Creation , Management and Development of Social Enterprise
Independent Elective Course
- Production and Operations Management
Faculty
Bachelor of Business Administration (BBA)
Head of Department - Business Administration
Activities
- Guest Lecture on “Digital Marketing: Opportunities and Challenges”
- Industrial Visit to Eco Kitchen
- 26 July 2023 - BCom BFE - Session on “The Role and Relevance of Certified Management Accountant”
- Certificate Course in Spreadsheet Modelling & Computerised Financial Accounting
- Workshop on Legal Awareness
- Activities Of 2018-19-Shift II
- Leadership Talk Series - Change is the only constant Building A Better Business Landscape
- Connecting the Dots! Understanding the Intricacies of Business Mathematics and Statistics
- Lecture Series - Building A Better Business Landscape